Product-minded, fast-moving, detail-heavy

I build lean digital products that solve real problems.

My background blends precision craft, visual design, and practical software building. I ship static sites, internal tools, and AI-assisted workflows with a strong bias toward clarity, usability, and getting something real into the world.

7 Recent shipped products and live web builds
4+ Years of precision, process, and client-facing work
67 Research critiques currently live on Paperscope
Selected work

Recent projects with clear utility

Public-facing products, business sites, and internal systems.

Town Warden

Civic intelligence prototype

Live

Live full-stack civic-tech dashboard for Blackpool, combining public data ingestion, source health, deduplication, rule-based agent insights and an interactive risk map.

Python FastAPI WebSockets SQLite JavaScript Civic tech Netlify + Render

HerdWatch UK

Public health data site

Live

Vaccination intelligence site surfacing local coverage, area-level risk, and clear public-health messaging in a readable, searchable format.

Data-led UI Static deployment Production polish
Visit HerdWatch

Paperscope

Multi-agent research critique platform

Live

Platform where specialised AI reviewer personas critique research papers, exposing blind spots, risk signals, and the gap between headline claims and evidence.

67 critiques Search + filters Content system
Visit Paperscope

Frame Request System

Internal operations app

Workflow tool

Custom internal application for streamlining frame requests, status visibility, and role-based workflow handling.

Process optimisation Internal UX
Open app

WebApp HQ

Business landing and automation hub

Live

Professional front door for custom web application work, with a focus on business problems, automation, and lightweight digital systems.

Lead generation Service positioning
Visit WebApp HQ
Approach

Design and build with the user journey in mind

Start with the job to be done

I focus on what the user needs to accomplish first, then shape the site, tool, or workflow around that job.

Keep complexity under control

Simple structures, sensible content hierarchy, and clear calls to action beat cleverness when the product needs to work.

Ship, test, improve

I prefer getting a strong version live, observing friction, and tightening the experience fast rather than polishing in a vacuum.

Skills

Where I add the most value

Frontend craft, product judgment, and AI-assisted execution.

Frontend and UI

  • HTML, CSS, JavaScript, responsive layouts, information hierarchy
  • Mobile-first refinement and usability fixes
  • Landing pages, dashboards, directories, and content-heavy interfaces

Product and content

  • Positioning, messaging, structure, and turning rough ideas into usable products
  • Search, filtering, comparison views, and digestible data presentation
  • Figma, Canva, Adobe tools, and visual polish

AI-assisted workflows

  • Prompt-driven product development, content pipelines, and rapid iteration
  • Static-site enhancement, data-to-page workflows, and automation-minded thinking
  • Multi-agent concepts, critique systems, and AI-supported analysis products

Operational mindset

  • Structured execution, process improvement, and practical problem solving
  • Customer-facing quality control from years in hands-on craft work
  • Shipping quickly while keeping detail tight
Contact

Open to freelance work and product collaborations

Email

Best for project enquiries, freelance opportunities, and detailed briefs.

camperbell@live.com

Phone

Available for quick calls when a project is easier to scope by talking it through.

07874 622427